It is an uncertain world, and the disasters that can befall a commercial enterprise are many and varied. Some of the best-known calamities involve the natural world, such as fires and floods, and there is always a possibility for things to go wrong through societal breakdown, incompetence or simply bad luck. A bridge collapse, road closure or economic downturn all fall into these categories. On the other hand, we deal with terrorist attacks in the US.
Unfortunately, there is also the possibility that human maliciousness and the capacity for violence could cause problems for your enterprise. Whether it occurs on a small scale, such as in the case of a burglary or a credit card hack, or on a larger scale, such as a terrorist attack, it is essential to take steps repair and protect your business.
The Way Terrorist Attacks in the US Affected Businesses
1. Business Costs Are Rising
Specialists state that business costs such as transportation or insurance will soon increase. This happens because cargo security is riskier nowadays than it was before. Therefore, many insurance companies have reconsidered their price policy. Customers are the ones who will support the additional cost.
2. Market Uncertainty Increases
Not only businesses in the US will be affected by terrorist attacks implications. The entire world suffers because of these attacks. Terrorism creates plenty of uncertainty, and the economic environment hates this. On the other hand, most industries developed ways to become more resilient in the face of danger and risks.
3. Boost of Foreign Skepticism and Nationalism
The third way in which terrorist attacks in the US affect the economy is by increasing the political risk. Many businesses are now skeptical about hiring foreign workers or refugees. In many countries, political parties that promote populist ideas and policies, have won the elections. This kind of consequences will impact currencies, diplomacy, and trade.
How to Protect Your Business from Terrorist Attacks in the US
Step 1. Understanding the Threat
Terrorist attacks in the US are exceedingly unlikely. Even businesses that operate in terrorist-prone areas will rarely have any problems, and most other types of business will go their entire commercial lives without any terrorist encounters whatsoever. However, when the attacks do occur, they are deeply damaging and traumatic. There is the ever-present danger to life and limb, but there is also the deeper issue of the damage these attacks do to the customer’s willingness to frequent the business and trust their services. Terrorism injects a note of uncertainty into the relationship between business and client. The serious and systemic harm inflicted by these events justifies a certain level of preparation.
Step 2. Calculating the Risk
Every business has a set of risks that are inseparable from their system of making a profit. Terrorist attacks in the US are no different. It should be determined whether terror attacks would be part of an unusual occurrence that is not related directly to the enterprise or if there is some reason to think they are more likely to happen. If the business is in a location that sees frequent terror attacks, then it may be wise to invest in security and protective infrastructure. Reinforced glass and walls might be wise, or it may be helpful to procure the services of a security guard. If cyber-terrorist attacks against the business happen more and more, then it is wise to invest in heavy IT security. Businesses directly connected with the military or other controversial industries may choose to take even greater precautions.
Step 3. Dealing with the Realities of Terrorist Attack
The common factor of all terrorist attacks is aggression. Smashing windows or vandalizing a web page certainly qualifies as a form of aggression, and it is this sort of “terror” that makes up the overwhelming majority of all such attacks. In cases such as these, it is generally preferable to simply repair the damage and carry on with business. In this way, you demonstrate that your enterprise is strong and durable, and you place yourself above the fray.
However, most people are concerned with violent assaults. These assaults are literally impossible to predict or anticipate, and though they are statistically almost insignificant, there is no place that they cannot happen. Whether these attacks come from bombs or from a random shooter, the answer is the same. Stay safe, keep other people safe, shelter in place and wait for the police to reassert the authority of society. All terrorist attacks end quickly.
Step 4. Doing the Aftermath
After the incident ends, the next action will be to assess the damage. Tending to the wounded is obviously the first step, but it is important to remember that many of the wounds of terrorism are psychological in nature. Employees or other people who have witnessed man’s inhumanity to man may require substantial therapy or other forms of assistance to overcome what they have beheld.
After these essential tasks have been attended to it will be time to turn one’s attention to the business and its stock. An inventory of the physical location and any damaged merchandise must be made. Weaknesses and other vulnerabilities revealed by the attack must be repaired whenever possible. IT infrastructure must be patched and updated where necessary. Most importantly, the clientele must be contacted and reassured that the location is safe and their business is valuable.
Step 5. Insurance, Disaster Relief, and the Law
The government and insurance companies provide powerful tools for relief and amelioration in the case of terrorist attack. Insurance should cover the cost of any damage to merchandise or the location. Programs are also available to assist with a wide variety of ancillary difficulties. The government may help a business affected by a terrorist attack to pay its rent until they have recovered, and there may be funds available to assist with medical bills relating to the attack, relocate the business if necessary, improve the physical location so as to prevent further attacks and other critical tasks. It should be pointed out that there can be severe penalties for misappropriating these funds or abusing the trust implied by participation in such programs.
Step 6. Risks and Rewards in the Age of Terror
Businesses profit because they carry out important tasks that other people would prefer to avoid. There is a tremendous utility to any commercial enterprise, and there is a broad understanding that greater risk should translate to greater reward. Any business that braves their fear of terror attacks should find profit commensurate to their exposure. Courage reaps the rewards, and the minuscule risk of a terrorist attack should never prevent anyone from operating to the fullest extent of their commercial freedom.
The Way Forward
Everyone agrees that the best way forward is to reduce terrorist attacks in the US. Some choose to take an active approach, building defenses and taking aggressive action against those they believe to be responsible for such attacks. Others attempt to address the larger societal issues that fuel terrorism, from income insecurity to religious zealotry. Both tasks are too enormous. So, one single business cannot carry them out on its own. The most that any single organization can do is to contribute and to hope that their efforts will have the expected results.
Many business owners and entrepreneurs ask themselves how the threat of terrorist attacks should affect their business. Although preparation, training, and self-defense are all essential components of any security plan, the broad answer is that the threat should not affect them at all. Terrorist attacks are the rarest of rare events, and even a modicum of preparation is exactly useful as years of paranoiac bunker-building. The vast majority of the commercial world is peaceful and perfectly safe, and you may look forward to years of uninterrupted economic operation without having to deal with the worst sides of humanity. So fear not, and continue your commercial exploits without undue concern.