When you Google Business Continuity Survey – you are treated to a plethora of results of surveys that are conducted by large organizations, such as the respected annual AT&T survey, to places such as Survey Monkey where you can take a business continuity survey. Why all the surveys? Business Continuity has always been elusive in many organizations, because it is so hard to quantify an ROI if you have never had a disaster. Let’s face it, in troubled economic times, scarce resources are not going to be allocated to a program that is not going to bring a good return on investment.
Because of this many organizations rely on survey results to obtain buy-in on continuity projects from their senior management. The statistic that seems to be everyone’s favorite to utilize is ‘What percentage of businesses never reopen after a disaster occurs’. Another statistic that goes hand in hand with this is ‘what percentage of businesses had a disaster (list your favorite one here) in the last 12 months’. When an organization is asking for funding to develop a business continuity plan, do these types of statistics really matter?
Yes and no. These survey results should be used as a benchmark and therefore only support the real reasons why every organization needs a Business Continuity program. In other words, survey results can and will serve to back-up the reasons why you need a program and will not stand on their own.
Business Continuity Survey – Whom to believe?
When researching what surveys results are available and whom to believe, it’s best to obtain results from a couple of providers. As stated above AT&T has a well respected survey that has been conducted for a number of years. The Agility Recovery Solutions survey was specifically targeted to small to mid sized organizations. Regardless of who has conducted the survey, the results don’t necessarily differ greatly. This makes whom to believe, a point of non-contention. As expected, enterprise organizations are better prepared for a disaster than small and mid-sized businesses. However every organization has room to mature their business continuity program.