For many years, formal and controlled notification systems were one of the only ways to rapidly disseminate information during a crisis -- then came the rise of social media. Today, in one way or another, social media has become a vital part of any organization's crisis communication toolkit. To investigate the fact that social media has such a prominent role in crisis communications, one of our often referenced websites --- Continuity Insights --- recently conducted a survey of more than 250 organizations to determine how social media and notification systems are incorporated into crisis … [Read more...]
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